LA Times:
Online critics name "The Social Network" best picture
I suppose this could have alternately been headlined "Today's 'to a person with a hammer, everything is a nail' news."
A few days ago, after the tag of some show like "The Middle," I witnessed the following commercials run in order (verified via my DVR):
People's Choice Awards Show promo (:15)
Critic's Choice Awards Show promo (:15)
Ad for toilet paper coyly featuring animated bears in woods (:30)
Golden Globe Awards Show promo (:30)
These first two I have barely heard of, nor have I heard of the Online Critics dealie referred to in the lede. Amazing that someone keeps creating more awards and awards shows-- it's as much of a growth industry as film festivals were pre-2008.
I wonder where it's all headed, especially when one considers the overall number of motion pictures being distributed slips a bit every year. I can see a time in the not-too-distant future when the number of released films and awards for them coincide exactly. Then we'll be in feel-good heaven where, as in elementary school athletics, everyone wins!
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Awards shows flourish because they are at root reality show/informercials. It's not that they get such great ratings but they're really, really cheap to produce. A whole evening of TV for peanuts! Even if you get lower numbers than CSI: MIAMI you're still ahead.
ReplyDeleteAnd where else are you going to get a variety show nowadays that can attract Georgel Clooney?